CakeBoxx Appoints Tobias Rossel
Industry innovator Tobias Rossel has joined the CakeBoxx team as our new
Vice President of Product Development
CakeBoxx Technologies is pleased to announce the appointment of Tobias Rossel as Vice President of Product Development. Tobias brings over 14 years of expertise in product innovation, system, and component level optimization, as well as project management in the wind energy domain. He will play a vital role in driving CakeBoxx’s expansion into new markets. Tobias will be based at CakeBoxx’s corporate headquarters in McLean, Virginia.
Tobias’ most recent role was Senior Commercial Advisor for the Trade Council of Denmark in North America in Washington, DC. In this role, he focused on developing business opportunities and product strategies for Danish companies in the energy and environmental sectors. He has held key technical and leadership positions at Vestas Wind Systems A/S, the world’s largest wind turbine manufacturer and a CakeBoxx customer since 2019. Tobias’ roles at Vestas included Product Manager for Emerging Markets and Product Performance Manager, where he successfully drove product innovation and market expansion.
Tobias’ expertise in the energy sector is essential as CakeBoxx Technologies continues to diversify its offerings. The company is seeing significant opportunities in energy storage systems and renewable energy, driven by increasing global demand for sustainable solutions. CakeBoxx is currently developing and delivering several innovative solutions for safely packaging, storing, and transporting lithium-ion batteries.
”We’re very excited to welcome Tobias to the team. His proven track record in product management and innovation in the energy sector aligns perfectly with our strategic goal of developing innovative, sustainable solutions for sustainable supply chains in the aerospace, defense, and energy storage sectors. Tobias will be instrumental in driving our product development strategy forward and delivering customer-centered solutions that meet the evolving needs of these industries.
Daine EisoldFounder and CEO, CakeBoxx Technologies
”I am thrilled to join CakeBoxx Technologies at such an exciting time of growth and innovation. My goal is to integrate customer-centered solutions into our product development process, ensuring that we remain at the forefront of emerging trends. I look forward to contributing to the next chapter of CakeBoxx’s success and building on the strong foundation the team has already established.
Tobias RosselVice President of Product Development, CakeBoxx Technologies
Tobias’ ability to lead complex development projects, with a strong focus on suppliers, customer requirements, and market needs, will be vital in navigating the quickly evolving requirements for industries for which CakeBoxx solutions are best suited. His appointment highlights CakeBoxx’s continued commitment to forward-looking support of complex supply chains for which the company is well-known.
